Lycra
Saatchi & Saatchi, Geneva
[3.90.087]
More Info
Lycra [00:30]# Filmed in elegant brown-and-white, this commercial for the fabric Lycra almost itself seems to be made from this elastic, durable and highly comfortable material, with all its elegant compositions, sinuous camera moves and sweeping pans.
- Client Lycra
- Ad Agency Saatchi & Saatchi, Geneva
- Art Director Alex Guidetti
- Copywriter Franklin Chow
- Production Company Central Productions, Geneva
- Director Paolo Calcagni
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