Machtonim Underwear
ACW Grey, Tel Aviv
[1.14.020]
More Info
Machtonim Underwear: “Keep them cool” [01:00]# A woman is frying up two eggs for her sweetie. It is hot in the kitchen, the butter is melting in time-lapse photography, sweat drips from his chin. A spot for men’s underwear made from cooling cotton.
- Client Machtonim Underwear
- Ad Agency ACW Grey, Tel Aviv
- Creative Director Tal Riven , Idan Regev
- Art Director Karin Gross
- Copywriter Kobi Cohen , Uri Shoham
- Production Company Mulla Productions
- Director Ohav Flantz