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Macy’s

BBDO, New York

[4.18.086]

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Macy’s “The Chase”
Always chasing your best self, or the person you would like to be, but finding there is always something holding you back? Maybe it is you that is holding you back… This new campaign encourages women to dress in a way that make them feel inspired and empowered, and to discover their best extraordinary self. Pay-off: Find the remarkable you.

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