March For Our Lives
McCann, New York
[4.19.147]
More Info
March For Our Lives “Generation Lockdown”#
Another film on the subject of gun violence. What we see here is an all-staff training session and teambuilding exercise on how (not) to respond to an active shooter. To the amazement of the adult participants, the expert invited to speak at the event is young Kayleigh. Shocking though it may be, it is now the new normal for students to go through drills to prepare for an incident in which such an attacker might come to their own school. The film is intercut with footage taken from real killing sprees.
- Client March For Our Lives
- Ad Agency McCann, New York
- Creative Director Eric Silver, Marco Pupo
- Production Company Hungry Man, New York
- Director Bryan Buckley
More: McCann New York
More: March For Our Lives
Lurzer’s Archive
Log In1/ 0
Images
Prev
Next
March For Our Lives
Your cart is empty
Put the world's most renowned curated archive at your fingertips
Unlock full 24/7 online access to over 40 years of groundbreaking creativity. Enjoy unlimited searches, exclusive digital content with special reports and insights, interviews with global creative leaders, and priority access to newly selected work in the Archive. Stay inspired, wherever you are.