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Mars Wrigley Confectionary

Energy BBDO, Chicago

[3.19.119]

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Mars Wrigley Confectionery “Kiss”#
Convincing someone to give you a kiss is easy with a piece of Orbit gum – even if that person just happens to be a zombie. A somewhat romantic scene between two teenagers, kissing thanks to the compelling power of the brand’s gum. After her arms fall off, however, we are left wondering: Did the girl only want to kiss or to devour him?

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Mars Wrigley Confectionery “Kiss”# Convincing someone to give you a kiss is easy with a piece of Orbit gum – even if that person just happens to be a zombie. A somewhat romantic scene between two teenagers, kissing thanks to the compelling power of the brand’s gum. After her arms fall off, however, we are left wondering: Did the girl only want to kiss or to devour him?

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