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McCoy’s Specials

Publicis, London

[3.05.108]

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McCoy’s Specials “Washing Machine” +
“TV Remote” (00:40) each #
Men are urged to pay greater attention
to what they eat. The side effects of
many a snack may have a lasting effect
on relations to their wife. And the
women can hardly believe their eyes:
men hitherto disinclined to lift even a
finger in the household suddenly step –
to the strains of “Thus spoke Zarathustra”
– into action and load dirty laundry
into the washing machine. In the second
spot, the man of the house even hands
the TV remote to his wife – while a football
match is on, no less! Even the dog
finds this hard to believe.

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McCoy’s Specials “Washing Machine” + “TV Remote” (00:40) each # Men are urged to pay greater attention to what they eat. The side effects of many a snack may have a lasting effect on relations to their wife. And the women can hardly believe their eyes: men hitherto disinclined to lift even a finger in the household suddenly step – to the strains of “Thus spoke Zarathustra” – into action and load dirty laundry into the washing machine. In the second spot, the man of the house even hands the TV remote to his wife – while a football match is on, no less! Even the dog finds this hard to believe.

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