McDonald’s
TBWA, Paris
[1.17.161]
More Info
McDonald’s – American Summer
A B-list movie actor explains how a McDonald’s burger forms part of the very special technique he uses to get himself in the ultimate frame of mind when on set. Meanwhile, a student takes an exam in very laidback fashion – perhaps too laidback, in fact. Commercials promoting the McDonald’s Summer Game competition, which promises a 100 per cent chance of winning.
- Client McDonald's
- Ad Agency TBWA, Paris
- Creative Director Benjamin Marchal , Faustin Claverie
- Art Director Olivier Mularski
- Copywriter David Philip
- Production Company Birth
- Director Augusto Gimenez Zapiola