McDonald’s
Leo Burnett, London
[5.10.118]
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McDonald’s: “Weather” [01:00]# McDonald’s accepts British weather in all of its capriciousness – come rain, shine, or snow. Weather conditions are simply unpredictable. Without the weather, however, the farmers would not be able to produce all the good organic ingredients for McDonald’s. In the spot, the weather is depicted using the symbols familiar to us from weather maps.
- Client McDonald's
- Ad Agency Leo Burnett, London
- Art Director Richard Robinson
- Copywriter Graham Lakeland
- Production Company HLA (Helen Langridge Associates), London
- Director Simon Ratigan