
Mercedes-Benz
Jung von Matt, Hamburg
[5.09.100]
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Mercedes-Benz: “Hippie” [00:45]# A couple are waiting to meet their daughter and her new boyfriend. The father is extremely skeptical, dismissively stating that the new guy will probably be some hippie or other again. Yet the elegant Mercedes that pulls up outside suggests things might be different this time around. Inquisitively, the father creeps around the car, finally coming across the “Blue Efficiency” label – referring to the car’s excellent fuel economy. So the guy is a “hippie” after all! Super: “Mercedes-Benz presents the new E-Class. The most Eco-friendly E-Class ever.”
- Client Mercedes-Benz
- Ad Agency Jung von Matt, Hamburg
- Art Director Marius Lohmann
- Copywriter Wolfgang Schneider, Maximilian Millies
- Production Company Markenfilm, Berlin
- Director Frank Todaro
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