Mercedes-Benz “Timeless Ride” [01:00]# This spot chronicles the generations of the Mercedes SL convertible. Throughout the 50s, 60s, and all the way up to today, the SL has afforded drivers freedom from the streses of everyday life. With the top down, the view into and out of the car are unobstructed. The artistic styling of the car is imported to the image of the person behind the wheel – whether it’s a classic or the newest, 5th generation model.