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Michelin

TBWA, Paris

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Michelin “Parade”#
A spot presenting all the qualities – silence, grip, safety, etc. of a Michelin tire as demonstrated by colorful cartoon-style sequences showing a variety of different animals, all of which subsequently come together to form a parade led – of course – by the familiar Bibendum figure, aka Michelin Man.

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Michelin “Parade”# A spot presenting all the qualities – silence, grip, safety, etc. of a Michelin tire as demonstrated by colorful cartoon-style sequences showing a variety of different animals, all of which subsequently come together to form a parade led – of course – by the familiar Bibendum figure, aka Michelin Man.

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