Monoprix
Rosapark, Paris
[3.18.112]
More Info
Monoprix “Worst Song In The World”
This hilarious ad presents two scenes, one featuring a woman listening to a cheesy song she clearly hates on headphones, the other
showing a band performing the number and, while doing so, delivering a running commentary on what makes this “the worst song in the world,” annoying her even more. But why, one might ask, doesn’t she simply skip the song in the first place? Because she can’t, her hands being weighed down with grocery bags. A commercial promoting the delivery service available to those shopping at grocery chain Monoprix.
- Client Monoprix
- Ad Agency Rosapark, Paris
- Creative Director Gilles Fichteberg , Jean-Francois Sacco
- Art Director Nazgol Athari-Nejad
- Copywriter Hélène Boudin
- Production Company Stink
- Director Traktor, Venice