Motor Neurone Disease Association / In-House, Northampton
Motor Neurone Disease Association / In-House, Northampton
[1.10.050]
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Motor Neurone Disease Association: “Sarah’s Story” [01:30]# This spot is based on the life of Sarah Ezekiel, who was diagnosed with lethal motor neurone diseases at the age of 34, and has given her name to the campaign. Viewers discover how unexpectedly and mercilessly the disease can strike. Within a matter of minutes, the initially still healthy woman is reduced to a helpless individual whose convulsed body sits trapped in a wheelchair.
- Client Motor Neurone Disease Association / In-House, Northampton
- Ad Agency Motor Neurone Disease Association / In-House, Northampton
- Art Director Tony Muranka
- Copywriter Peers Carter
- Production Company The Bare Film Company, London
- Director James Weedon
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