MS
Grey, Melbourne
[2.16.029]
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MS “This Bike Has MS”#
Mechanics, therapists, neurologists and persons afflicted by MS got together to build a special bicycle designed – thanks to misaligned wheels, bent frame, etc. – to simulate the way someone with MS might move. A spot for the MS organization seeking to boost awareness of the disease and its symptoms.
- Client MS
- Ad Agency Grey, Melbourne
- Creative Director Michael Knox
- Art Director Joash Tham
- Copywriter Michael Knox, Adam Grant
- Production Company Glass Case
- Director Max Walter
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