NatWest
M&C Saatchi, London
[4.00.093]
More Info
NatWest “Another Way” [01:00]
This hilarious ad was run in response to the ad from Barclays Bank (featured in the last edition of the video collection) that touts the advantages of a BIG bank. Simple folks explain that their bank has become so big and streamlined that things for them as customers have changed for the worse. One woman comes to her bank to find that it has become a “trendy wine bar”. Maybe a big bank forgets the little people?
- Client NatWest
- Ad Agency M&C Saatchi, London
- Art Director Malcolm Poynton
- Copywriter Paul Hodgkinson
- Production Company Stark Films, London
- Director Steve Reeves
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