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Nestle

JWT (J. Walter Thompson), Paris

[2.08.115]

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Equity markets are in freefall, the computer crashes, the boss is giving him hell, and his co-workers are getting on his nerves. At his wits’ end, the protagonist goes to the vending machine to get himself a KitKat. Suddenly, the light goes off and the building rises up into the sky until it is in outer space. The brightly lit elevator opens and he gets in. Tagline: “The quest for the ultimate break begins.”

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Equity markets are in freefall, the computer crashes, the boss is giving him hell, and his co-workers are getting on his nerves. At his wits’ end, the protagonist goes to the vending machine to get himself a KitKat. Suddenly, the light goes off and the building rises up into the sky until it is in outer space. The brightly lit elevator opens and he gets in. Tagline: “The quest for the ultimate break begins.”

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