
Nike
Wieden + Kennedy, Portland
[3.02.160]
More Info
“Tag” [01:00]#
Tag, you’re it. Everyone is playing, really everyone! The whole city is on the run from the unsuspecting young man who was tagged as he was not paying attention. In “Shade Running,” a woman has decided to stay in the shade for her jog, not because the sun is so hot, but just because . Life is too short to be serious all the time. Who cares what the stiff-collared “grown-ups” around you think? Play, whatever the game! At Cannes, these spots were awarded with the Grand Prix (Tag), and a Gold Lion (Shade Runner).
- Client Nike
- Ad Agency Wieden + Kennedy, Portland
- Art Director Monica Taylor, Andy Fackrell
- Copywriter Kash Sree, Mike Byrne
- Production Company Gorgeous
- Director Frank Budgen
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