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Nike
Remo Asatsu, Madrid
[2.00.151]
More Info
Nike “Piercing” + “Demonstration” [00:30]
At a bus stop, an older woman does a double take, and two older men look at each other in agreement over their disapproval. A young woman with a pierced navel and heavy chains around her neck is standing at the bus stop, and when the bus arrives she hooks her piercing with the chain to the back of the bus and runs behind. Riot police are firing tear gas from behind plastic shields. Then the camera angle changes. A man is standing in front of the police, behind a barricade, volleying back the canisters with a tennis racket. Urban Training.
- Client Nike
- Ad Agency Remo Asatsu, Madrid
- Art Director Fabian Lynch
- Copywriter José Antonio Palomares
- Production Company Tesauro, Barcelona
- Director Miguel Herras
More: Remo Asatsu Madrid
More: Nike
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