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Wieden + Kennedy, Amsterdam

[4.03.154]

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Nike “Musical Chairs” (01:30)# A third spot for Nike, this time concentrating on the child in all of us. As soon as the music stops during a basketball game, spectators and players start competing for new, vacant seats as if they were playing musical chairs. And, just as you’d expect during this childhood game, it boils down to just two players competing for one seat in the end: one is a spectator and the other a basketball player. Needless to say that the winner is sporting Nike shoes…

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Nike "Musical Chairs" (01:30)# A third spot for Nike, this time concentrating on the child in all of us. As soon as the music stops during a basketball game, spectators and players start competing for new, vacant seats as if they were playing musical chairs. And, just as you’d expect during this childhood game, it boils down to just two players competing for one seat in the end: one is a spectator and the other a basketball player. Needless to say that the winner is sporting Nike shoes…

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