Nike
Arnold, Boston
[4.10.139]
More Info
Nike: “Fresh Air” [01:30]# Nike lifts the lid on the secret behind Nike Air shoes: the air inside comes from top-performing athletes such as sprinter Sanya Richards, NBA player B-Roy, tennis star Maria Shaparova, and many others. While engaging in their respective sport, each of them wears a contraption that carries off the air and fills it into sacks. Sometimes, the air lands not only in the shoes but also in water-wings. Children, after all, should also be supported in their sporting activities. Super: “Nike Air. May cause excessive performance.“
- Client Nike
- Ad Agency Arnold, Boston
- Art Director Paul Shearer
- Copywriter Paul Shearer
- Production Company Great Guns, London
- Director Paul Shearer
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