Nike
Wieden + Kennedy, Amsterdam
[5.19.110]
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Nike “You’re It”#
First campaign for Nike Kids kicks off with a high-speed, multilingual ad packed with girls of all sporting abilities across the globe playing a game of tag. Packed with funky cartoon animations it features young female dancers, yogis, soccer stars, boxers and tennis players of various nationalities, ethnicities and abilities. Pay-off: “The more we all move, the greater the power.“
- Client Nike
- Ad Agency Wieden + Kennedy, Amsterdam
- Creative Director Mark Bernath, Eric Quennoy, Craig Williams, Evgeny Primachenko
- Art Director Guney Soykan
- Copywriter Mohamed Diaa
- Production Company Riff Raff, London
- Director David Wilson
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