Nike
Wieden + Kennedy, Shanghai
[4.23.165]
More Info
NIKE
More Than Warmth #
This campaign portrays the extreme warmth that its winter jacket collection can offer. Set in an icy labyrinth where a team of scientists test the warmth of the apparel, some of the fantastical examples of the heat provided include being able to cook sweetcorn in your hand while wearing the jacket and causing plants to bloom when in proximity.
- Client Nike
- Ad Agency Wieden + Kennedy, Shanghai
- Creative Director Zhong How, Ruby Li
- Art Director Alex Litovka, Edmund Chang
- Copywriter Pat Cholavit
- Production Company Hamlet
- Director Henry Scholfield
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