Nike Presto
Wieden + Kennedy, Portland
[4.02.171]
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Nike Presto “The Angry Chicken” [01:00]
This Nike commercial oddly takes the form of a French documentary entitled “Le poulet en colEre” complete with French VO and an English translation on top of it. In it, an angry chicken chases an athletic young man through the town. He performs a number of acrobatic feats – somewhat reminiscent of the stunts performed in Tom Carty’s BBC commercial and, thanks to his Nike Presto shoes, is finally able to escape the choleric fowl.
- Client Nike Presto
- Ad Agency Wieden + Kennedy, Portland
- Art Director Danielle Flagg
- Copywriter Mike Byrne
- Production Company Partizan, London