Nissan Europe
TBWANeboko, Amsterdam
[2.16.028]
More Info
Nissan “New Year’s Resolution”#
Nissan begins by leading us up the garden path with something about new year’s smoking resolutions. Then, a crane jib grabs hold of an exhaust and stubs it out on the ground like a cigarette. Yet the pay-off – Quit Smoking in 2016 – is, of course, really about the new 100% electric-powered Nissan Leaf.
- Client Nissan Europe
- Ad Agency TBWANeboko, Amsterdam
- Creative Director Niels De Kuiper
- Art Director Robin Plaisier
- Copywriter Ruben van de Groep
- Production Company OneSize
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