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Nivea
Abbott Mead Vickers (AMV) BBDO, London
[3.91.076]
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Nivea Visage “Survival” [00:40]# Typical black and white images of big-city life are superimposed on the face of a young woman (in color) to illustrate the harsh outside influences a modern woman’s skin has to cope with. At the end we see just the clear, fresh face of the woman. She uses Nivea’s Visage range of beauty products. Super: Protect and survive.
- Client Nivea
- Ad Agency Abbott Mead Vickers (AMV) BBDO, London
- Art Director Rob Oliver
- Copywriter Peter Russell
- Production Company HLA (Helen Langridge Associates), London
- Director Gérard de Thame
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