Nosulus Rift
Buzzman, Paris
[4.17.001]
More Info
Oculus Rift goes olfactory. In the new videogame from South Park,
multi-sensory life is imparted to the character of “the new kid.” Every
time he breaks wind, the whiff of the fart is relayed to the player
through the “nosulus” device.
“I laughed like Beavis and Butthead when I first saw this
idea. If the average attendance age in Cannes were 14 years old, this
would be the Titanium Grand Prix. It’s not, but this irreverent humor
still deserves some Golds.”
- Client Ubisoft
- Ad Agency Buzzman, Paris
- Creative Director Georges Mohammed-Chérif , Tristan Daltroff , Louis Audard
- Art Director Louis Audard
- Copywriter Tristan Daltroff
- Production Company Les Improductibles
- Director Benoit Pétré
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