NZ Transport Agency “Let Driving Distract You”#
Yet another spot showing how the smartphone has taken over our lives, as most of us are unable to get through a single day without checking ours multiple times. The smartphone is our permanent distraction from the real things in life. A place where – with a never-ending stream of information, memes, messages, likes and videos – people can hide. Yet this spot introduces us to something that can act as a safe haven from all this, a distraction from that constant distraction. And the name of this new distraction, is driving your car.