Old Spice
Wieden+Kennedy, São Paulo
[4.19.145]
More Info
Old Spice “The Endless Ad”#
The Old Spice guy is back, played here by Isaiah Mustafa. But hang on, isn’t it an ad for Hulu and its ad-free streaming offer? Yes, it is indeed both, promoting the same thing over and over in an endless loop. Targeting people who hate ads with an ad – what a great idea!
- Client Old Spice
- Ad Agency Wieden+Kennedy, São Paulo
- Creative Director Caio Mattoso , Bruno Oppido , Rodrigo Mendes
- Art Director Felipe Paiva , José Ferraz
- Production Company Conspiracao, Rio de Janeiro