Old Spice
Wieden + Kennedy, Portland
[5.12.099]
More Info
Old Spice: “I will live forever” [00:30]# This Olympic-themed ad from Old Spice’s “Believe in Your Smellf” campaign takes an absurd view of sport. A skinny hero, urged on by an inspirational self-help audio tape, somehow manages to win countless medals.
- Client Old Spice
- Ad Agency Wieden + Kennedy, Portland
- Creative Director Craig Allen, Jason Bagley
- Art Director Max Stinson
- Copywriter Jason Kreher
- Production Company Biscuit Filmworks
- Director Tim Godsall
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