Olivier Dachkin “Stronger Hair” (00:40) #
Showing a ravishing dark-haired beauty
washing her hair in the shower to the
strains of romantic music – not exactly a
blockbuster of a new idea when it comes
to shampoo advertising. In this spot for
Olivier Dachkin Shampoo, however, the
romantic setting is thrown a little out of
kilter with one toss of her magnificent
mane of black hair. Her boyfriend, who is
creeping up to her from behind with a
spring in his step, is dealt a veritable
knockout blow by the “extra-strong hair.”