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Mother, London

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“Relationships improve over time” is the
tagline employed by mobile phone operator
Orange in this commercial. What at
first appears to be an everyday scene in
the kitchen turns into a harmonious
dance on the part of an elderly couple.
After clearing the table, they dance
through the living room out into the
garden and right in step with the classic
piano strains until, finally, they set off
walking down the street hand in hand.
Pay-off: “The future’s bright.”

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“Relationships improve over time” is the tagline employed by mobile phone operator Orange in this commercial. What at first appears to be an everyday scene in the kitchen turns into a harmonious dance on the part of an elderly couple. After clearing the table, they dance through the living room out into the garden and right in step with the classic piano strains until, finally, they set off walking down the street hand in hand. Pay-off: “The future’s bright.”

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