Orange
Mother, London
[1.07.045]
More Info
Orange “Rio” (01:00) #
In its latest “The future’s bright” commercial, Orange tells the tale of a roadsweeper whose little dance numbers become a nationwide attraction. As he sweeps up the garbage littering the streets after the carnival, he is grabbed by a sense of rhythm and shows the camera just what he is capable of. As he becomes famous quite literally overnight, the first signs announcing his appearances are posted, and we see TV appearances that thrill fans up and down the country. Tagline: “Good things can happen when your phone’s on.”
- Client Orange
- Ad Agency Mother, London
- Production Company MJZ, London
- Director Nicolai Fuglsig