Oxfam
RKCR/Y&R, London
[3.08.143]
More Info
Type mixed with real life is the recipe
for the new spot from charity Oxfam.
Negative headlines reporting on a flood
disaster in the Far East take on a life of
their own, turning into insects and then
flying off. An old woman follows them,
only to discover an entire monster feeding
on bad news. Teaming up with a
few others, she begins to spit dragonlike
flames on the beast.
- Client Oxfam
- Ad Agency RKCR/Y&R, London
- Art Director Jolyon Finch
- Copywriter Steve Moss
- Production Company Passion, London
- Director SSSR