Paramount Hotel “Great Beds” & “Great Room Service” [00:30]# The interesting technique used to film this campaign, along with its weary sense of humor, is what makes the sports stand out. In the first one we see a weary traveler arrive at the Paramount Hotel, hand his bags to the porter and then slump down on the floor The stop frame animation then makes it seem as if he is being transported into the life, to his room and into his bed without moving much at all. “great beds,” a super tells us at the end. In “Great Room Service” a guest at the Paramount Hotel is delighted when she receives a huge birthday cake with all candles ablaze delivered to her room.