
Pearl River Draft Beer / In-House
Ogilvy & Mather, Shanghai
[2.07.021]
More Info
Pearl River Draft “Bubble Man” (01:00) #
A story of loneliness: right from the very
day on which the “little fellow” is born, he
is shut off from the rest of the world by a
kind of bubble. High impractical when at
school or learning to swim, yet even more
so when with his first girlfriend and at his
subsequent wedding. Almost inhuman,
even, yet the boy in the bubble is, fortunately, merely intended to symbolize a
bottle of Pearl River Draft beer, which is
“produced in completely sealed conditions.”
- Client Pearl River Draft Beer / In-House
- Ad Agency Ogilvy & Mather, Shanghai
- Art Director Ng Fan
- Copywriter Ng Fan
- Production Company Perfect Life, Beijing
- Director Li Wei Ran
More: Ogilvy & Mather Shanghai
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Pearl River Draft Beer / In-House
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