Penny
Serviceplan, Munich
[4.23.177]
More Info
PENNY
The Kids # European discount supermarket chain Penny continues its string of socially conscious campaigns with The Kids, a film showing the issues that children must deal with. From social media affecting body image to concerns about global wars, the video ends by reminding us to pay attention to children’s anxieties.
- Client Penny Markt
- Ad Agency Serviceplan, Munich
- Creative Director Moritz Dornig, Matthäus Frost, Alessia Coschignano
- Copywriter Florian Joester, Pauline Sawatzki, Sebastian Bialon
- Production Company AKKURAT Studios
- Director Gregory Ohrel
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