Pepsi “Like A Prayer” [02:00]# This Pepsi commercial was specifically created to introduce Madonna’s new song, “Like a Prayer”, and was aired before the actual video for the song. The fact that a major pop star introduced her new song to the public via a TV commercial rather than through a music video is a first in advertising, and an unprecedented publicity stunt for all involved – even though the commercial was shelved after religious groups protested the actual video.