Pepsi
Index Produce Co., Tokyo
[1.00.100]
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Pepsi “Boxing”, “Dive” + “Chase” [00:30]
“Pepsiman,” the protagonist of these slightly bizarre commercials, has become quite a famous character in Japanese culture – so much that there are even rumours of a whole feature film being made about him. These three spots show him going way beyond the call of duty trying to come to the rescue of thirsty throats – be it in the boxing ring, at the swimming pool or when he gets chased through town by the competition.
- Client Pepsi
- Ad Agency Index Produce Co., Tokyo
- Art Director Takuya Onuki
- Copywriter Hiroshi Ichikura
- Production Company Pyramid Films, Tokyo
- Director Hideki Kuroda
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