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Pepto Bismol

Publicis Kaplan Thaler, New York

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Pepto-Bismol “Boy Raised By Goats”#
A boy is adopted and raised by goats, subsequently growing up in a culture in which eating – and other – habits are rather unusual, to say the least. By puberty, these differences become unbearable and he decides to take off. Homesick he returns, a pack of Pepto-Bismol in his bag, which helps his stomach deal with the cooking and dining customs of his goat family.

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Pepto-Bismol “Boy Raised By Goats”# A boy is adopted and raised by goats, subsequently growing up in a culture in which eating – and other – habits are rather unusual, to say the least. By puberty, these differences become unbearable and he decides to take off. Homesick he returns, a pack of Pepto-Bismol in his bag, which helps his stomach deal with the cooking and dining customs of his goat family.

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