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Perrier

Ogilvy, Paris

[4.90.068]

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Perrier “Le Lion” [00:30]# Jean-Paul Goude’s latest offering for Perrier features a thirsty woman and a huge lion, both crawling up some hill in the African savannah toward a bottle of Perrier. When they meet at the top of the hill there is a short ferocious battle of wills including a baring of fangs on both sides. Then the lion retreats, and the woman triumphantly enjoys her Perrier. Pay-off: “Water, air, life.Perrier.”

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Perrier "Le Lion" [00:30]# Jean-Paul Goude's latest offering for Perrier features a thirsty woman and a huge lion, both crawling up some hill in the African savannah toward a bottle of Perrier. When they meet at the top of the hill there is a short ferocious battle of wills including a baring of fangs on both sides. Then the lion retreats, and the woman triumphantly enjoys her Perrier. Pay-off: "Water, air, life.Perrier."

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