Persol
Publicis Lux 133, Paris
[6.15.131]
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Persol “Vai, Paparazzo!”#
No less a man than Wim Wenders was chosen to direct this commercial for vintage Persol Cellor glasses. We are transported back in black and white to a 1950s movie set. During shooting, the female lead – the director is played by Wenders himself – absconds with a paparazzo.
- Client Persol
- Ad Agency Publicis Lux 133, Paris
- Creative Director Florence Bellisson
- Art Director Charline Lemou
- Copywriter Gregory Athea
- Production Company L'Ecurie
- Director Wim Wenders