Peugeot 106
Euro RSCG, Paris
[2.94.056]
More Info
Peugeot 106 Kid [00:30]# To promote a special edition of the Peugeot for young people, a little story about a young man skinny-dipping in a deserted river. Two malicious policemen steal his clothes and later stop his car to search the driver. But since the Peugeot Kid comes complete with denim upholstered seats, the young man has since managed to fashion himself a pair of snugly fitting blue jeans from the material.
- Client Peugeot 106
- Ad Agency Euro RSCG, Paris
- Art Director Nicolas Taubes
- Copywriter Christophe Coffre
- Production Company Movie Box, France
- Director Ralph C. Parsons