Peugeot
Euro RSCG, Milan
[2.04.098]
More Info
Peugeot “Bus” (00:45)# Some men would do just about anything to impress a pretty lady. But if a domineering mother accompanies her sheltered daughter everywhere, the whole thing can be quite problematic … Which is something of a challenge for this spot’s young bus driver, worsened by the fact that nobody seems to want to ride his bus. Necessity is the mother of invention, though, and the protagonist comes up with an unusual but highly efficient method of outdoing his rivals and winning the girl.
- Client Peugeot
- Ad Agency Euro RSCG, Milan
- Art Director Giordano Curreri
- Copywriter Roberto Greco
- Production Company Soixante Quinze, Paris
- Director Pedro Romhanyi