Polestar
ACNE, Stockholm
[2.20.035]
More Info
This ad is part of the international launch campaign for the Polestar electric car. The long copy ad reads like an obituary for the internal combustion engine, as if it were a person. It is a friendly dig towards a 160-year-old source of pollution.
- Client Polestar
- Ad Agency ACNE, Stockholm
- Creative Director Johan Bello
- Art Director David Hammarström , Matilda Blomquist
- Copywriter David Aronson , Rebecka Ståhl
- Typographer Patrik Gullbert
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