POND’S MEN
The Oily Warrior #
In a light-hearted alternate history from Ogilvy Singapore of the origin of the “air kiss”, we are shown a cave-dwelling tribe who receive a ritual kiss on the cheek from their chieftain. When one exceptionally greasy soldier approaches, the chief pauses before offering an air kiss. The spot advises using Pond’s Men to properly moisturize, ensuring the approval of your clan leader.