Archive

Shop

Powerade

Wieden + Kennedy, Amsterdam

[1.05.115]

More Info

Powerade “Cool New Camera” (00:30) #
The spot centres around the fact that
Powerade is an official sponsor of the
Olympic Games. A long-distance runner’s
final spurt is shown in trivial
sports broadcast style. Nothing very
spectacular, we think. Next to the leading
runner, however, there suddenly
appears a cameraman who apparently
has no problem at all keeping up. In the
end, he’s even the first to cross the
finishing line. Powerade will give you
plenty of energy and stamina. Leave the
winners behind.

More: Wieden + Kennedy Amsterdam

More: Powerade

Lurzer’s Archive

Log In

©2024 Lürzer's Archive. All Rights Reserved.

Newsletter

By signing up to the newsletter, you agree to our Terms & Conditions.

1/0

Images

Prev Next

Powerade

Your cart is empty

Your Bag

Bag Total

Subtotal Cart empty

Shipping Calculated at Checkout

Checkout
Powerade “Cool New Camera” (00:30) # The spot centres around the fact that Powerade is an official sponsor of the Olympic Games. A long-distance runner’s final spurt is shown in trivial sports broadcast style. Nothing very spectacular, we think. Next to the leading runner, however, there suddenly appears a cameraman who apparently has no problem at all keeping up. In the end, he’s even the first to cross the finishing line. Powerade will give you plenty of energy and stamina. Leave the winners behind.

Put the world's most renowned curated archive at your fingertips

Unlock full 24/7 online access to over 40 years of groundbreaking creativity. Enjoy unlimited searches, exclusive digital content with special reports and insights, interviews with global creative leaders, and priority access to newly selected work in the Archive. Stay inspired, wherever you are.