Procter & Gamble
R K Swamy BBDO, Mumbai
[4.16.134]
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Ariel “Dads #ShareTheLoad”#
A father apologizes to his grownup daughter, who has to manage both the household and her job, for having set a such a poor example in terms of housework. Yet it’s never too late to change. He is subsequently seen helping his wife with the laundry – which, thanks to Ariel, is unlikely to prove too much of a challenge.
- Client Procter & Gamble
- Ad Agency R K Swamy BBDO, Mumbai
- Creative Director Josy Paul , Hemant Shringy , Umma Saini
- Art Director Hemant Shringy , Sandeep Sawant
- Copywriter Hemant Shringy
- Production Company Red Ice India, Mumbai
- Director Shimit Amin