Radiola
Jean & Montmarin, Paris
[4.90.056]
More Info
Radiola “Le plongeur” [00:30]# An unusual fake experiment for Radiola TVs. The commentator takes the screen off a TV. The images, a diver and tropical fish, continue to appear on the sheet of glass, even after he breaks it in two. He then holds one of the halves up to the screen of competing TVs. The Radiola screen always has the sharper image, the truer colors and the more distinctive contrasts.
- Client Radiola
- Ad Agency Jean & Montmarin, Paris
- Art Director Hervé Barussaud
- Copywriter Marc Giampieri
- Production Company Pac, Paris
- Director Brian Loftus