Ray-Ban
Young & Rubicam (Y&R), Milan
[2.95.056]
More Info
Ray-Ban “What do you really need?” [01:00]#Faced with the question „What do you really need?“ a young man takes off and discards all of his clothes, only his Ray-Ban shades stay right there on his nose.
- Client Ray-Ban
- Ad Agency Young & Rubicam (Y&R), Milan
- Art Director Maurizio Caduto
- Copywriter Maurizio Caduto
- Production Company BRW, Milan
- Director Frederico Brugia