Ray Ban: “Paint Can – Paint” [00:15]# Don’t hide – live life colorfully. That is the message of a viral and two spots produced for Ray-Ban. In the viral, we see a chameleon presented with a variety of colorful Ray-Ban shades. We thus learn what it really is that makes a chameleon’s skin change color as different pairs are set down in front of it. In the spots, meanwhile, a color mixer and a stick of dynamite placed in a can of paint are used to splash color all around. The spots play to trance-like music. Super: “Never hide.”